There is no other special way to get to know wine better than drinking a lot and often. If possible, it would be better to compare through tasting different wine. However, what makes this possible in Korea is ultimately the price and the food that goes with the wine. If the price is too high, you cannot afford to drink it often, and some Koreans probably will not prefer French or Italian food.

We have learned that Korean food is good to drink with wine. Even if the wine and the food do not match perfectly, a meal can be rich enough if the wine and the food do not clash too much. We created a 12-category wine ladder and provided a guide to expand the wine selection based on the taste of wine that suites your palate. With Wine Guardians, which is a wine shop brand of our company, we worked hard to ensure that customers can purchase wine at the most reasonable price in the neighborhood. Our other brands such as Burrata Lab and Tap Shop Bar have made tastings possible without any burden to purchase a bottle through its own wine dispensers.

Space you drink wine can be important. For example, not everyone fancies drinking wine at home because you may find some obstacles to fully enjoy your wine at home. Chores, family noises and other life problems are at home. It is difficult to concentrate on the delicate taste of wine in that environment. Sometimes you need a good space to relax and drink wine properly. In this regard, we have been diligently researching and creating spaces. Tap Shop Bar is our first result of creating space for this need.

There are many different types of wine and you experience can vary greatly depending on the expert's recommendation. However, it is not easy to get expert services due to the limited resources. We provide highly personalized wine recommendations based on the individual wine usage data accumulated from our shops and bars. Rather than simply limiting yourself to your personal preferences, we help you get to know wine in a deeper way by suggesting wines step by step to broaden your choice of wine.

The size of the alcoholic beverage market in Australia and Korea are roughly the same. However, the size of the wine market in Korea is more than 10 times smaller. We think the reason Korean wine market did not grow is because of the lack of a proper offline to online service. There are many types and vintages of wine, making inventory management difficult. Through real time online - offline linking, we allow you to check and pick up available wines anytime, anywhere. The base store serves as both a shop and a wine warehouse. Wine pickup and delivery is now available throughout Seoul within 30 minutes. In the long term, data on customers' purchasing patterns is accumulated, making it possible to build more sophisticated wine lists for customers.